Meet the Progressive Cities Team

Dan Morris

Founder

Dan Morris

Dan is a veteran Democratic strategist, communications director, and media relations specialist, with more than a decade of combined experience in electoral politics, issue advocacy, grassroots coalition building, public policy, and the labor movement.

He built Progressive Cities from scratch, and leads the firm’s efforts on behalf of advocacy, labor, political, and nonprofit clients in New York, Washington, and across the country.

His work has played a key role in advancing organizations, campaigns, and movements focused on protecting workers, immigrants, tenants, consumers, and vulnerable communities.

While at Progressive Cities, Dan has helped guide and execute successful campaigns for affordable housing, public education, workers’ rights, immigrant empowerment, environmental justice, police reform, Wall Street accountability, consumer protection, and more.

In recent years, he has placed hundreds of high-impact news stories in top outlets, often using intensive press coverage to create the urgency and outcry necessary for government action on major issues that impact people's lives, jobs, families, and neighborhoods every day.

Earlier in his career, Dan held high-level communications, media relations, and public affairs positions at a Democratic consulting firm, a national labor union, a national public policy institute, and in the private sector. He regularly draws upon that diverse experience here.

Marlene Peralta

Senior Strategist

Marlene Peralta

Marlene is a former top political reporter at El Diario, the largest and oldest Spanish-language daily newspaper in New York City.

Marlene brings a sharp understanding of the news media, politics, government, and advocacy to her work with clients who are fighting for more deeply affordable housing, greater protections for immigrant communities, increased resources for public education, better Wall Street accountability, and other important causes and issues.

She helps leaders, organizations, and coalitions at the city, state, and national level incorporate effective press strategy into their campaigns and movements, offering guidance on how to use media coverage to achieve major policy and legislative goals that will improve people’s lives.

Leveraging her many years of experience in journalism, Marlene regularly advises clients on what works and what doesn’t when it comes to creating a compelling story and building a persuasive narrative for the press, the public, policymakers, and other target audiences.

Earlier in her career, Marlene contributed regular news stories and feature pieces in English and Spanish to print, radio, and television outlets in New York and Washington, including Newsday, AM-NY, and the New York Daily News’ former Spanish language weekly Hora Hispana.